Privacy Statement

Purpose and scope

oOh!media Limited and its related entities (oOh!, we, us, our) protect the personal information you supply us in compliance with the Australian Privacy Act 1988 (Cth), the New Zealand Privacy Act 1993  and the Australian and New Zealand privacy principles (the Privacy Acts and Principles).  oOh! will collect, use, disclose and protect personal information given or sent to us by those outside of oOh! as set out in this policy.

By visiting our websites and entering into business or other dealings with us, you expressly consent to our collection, use and disclosure of your personal information as set out in this policy.

What is personal information?

In this policy, ‘personal information’ has the meaning given in the Privacy Acts and Principles.  In general terms, it is any information that can be used to personally identify you.  This may include your name, address, telephone number, email address and profession or occupation.  If the information or an opinion, whether true or not, that oOh! collects identifies you personally, or you are reasonably identifiable from it, that information or opinion will be considered personal information – including if it is part of a database. This policy does not apply to the information we collect and hold about oOh! employees and former employees in the course of their employment with us.

What personal information does oOh! collect and hold?

The personal information oOh! collects may include:

  • your name (or internet user name), address, phone and facsimile numbers and email addresses;
  • your age, birth date, gender, occupation, profession or job title;
  • information contained in your resume or CV sent to us, including employers’ and referees’ details;
  • your oOh! websites’ usernames and passwords and your interactions with oOh!-related websites;
  • the products and services you have enquired about or purchased from oOh!, together with any additional information needed to respond to your enquiries and deliver those products services;
  • information that you provide to oOh! directly through our websites or indirectly through use of oOh!’s websites or online presence, through our representatives or otherwise;
  • your image or voice recording;
  • social networking data; and
  • information you provide through customer surveys or visits by oOh! representatives from time to time.

We may also collect information that is not personal information because it does not identify you or anyone else, such as anonymous survey answers or aggregate data, including about how people use our websites.

Wherever lawful and practical, you will have the option of not identifying yourself when entering into transactions with oOh!.

How do we collect your personal information?

oOh! collects your personal information directly from you, unless it is unreasonable or impracticable, or by other means permitted or required under the Privacy Acts and Principles.  We collect personal information that you provide us:

  • when you engage with our goods or services, including our website and digital media platforms;
  • over the phone, in correspondence, in person, via our websites and related social media platforms;
  • during conversations between you and our representatives;
  • during any written communications between you and our representatives;
  • when you complete a credit application or goods/services order with us;
  • when we engage you to provide us with goods/services;
  • when you apply for a position with us or send us an expression of interest, directly or via a third party or third party service;
  • when you register to enter any competitions on our websites, social media sites or via our digital platforms or assets;
  • when you register your details at any of our promotional sampling events;
  • when you register for any of our services, including WiFi networks, alerts, blogs, or other subscription services; and
  • when conducting due diligence on entities you are affiliated with.

oOh! may also collect personal information from third parties including recruitment agencies, credit reporting agencies, law enforcement agencies and other government entities.


In some cases, oOh! may also collect your personal information through the use of ‘cookies’, pixels or other tracking code.  When you access our websites, we may send your computer a ‘cookie’ (a small unit of data temporarily stored on the hard disk of your computer by your web browser).  Cookies help with things like site navigation and user-friendliness. They also tell us which products or services you view so that, if you consent, oOh! can send you news about those products or services.  We also use cookies to see traffic patterns, which areas of our websites are visited most or least, and then improve our online products and services.

The majority of web browsers accept cookies automatically.  You can disable cookies, but it might restrict your ability to access certain areas of our websites. We may log IP addresses (the electronic addresses of computers connected to the internet), MAC addresses, Bluetooth numbers, NFC numbers and IMEI numbers to analyse trends, administer our websites or digital platforms, track users’ online movements, and gather broad demographic information.

If tracking code is used, held or disclosed by us so that you are reasonably identifiable as a person associated with information derived through use of that tracking code, this information will be personal information about you under this policy.

Where tracking code is used, held or disclosed by us so that you are not reasonably identifiable as a person associated with information derived through use of that tracking code, this deidentified information is not treated as personal information under this policy.

The majority of web browsers accept cookies automatically.  You can disable cookies, but it might restrict your ability to access certain areas of our websites.

Why do we collect, hold, use and disclose your personal information?

oOh! collects personal information about you in order to provide products and services to you and otherwise and to operate and administer our organisation, including for the following related purposes:

  • providing products, services, deals and competitions offered by us and/or our commercial associates, partners and sponsors to you and sending communications requested by you;
  • answering enquiries and providing information or advice about our business, existing and new products, assets, services and in relation to technical matters;
  • providing you with access to protected areas of our websites;
  • assessing the performance of our websites and digital platforms and assets and improving the operation of those websites and digital platforms and assets;
  • tailoring and personalising website content and deals offered by us and/or our commercial associates, partners and sponsors, depending on your location and interests;
  • conducting business processing functions including providing personal information to our related bodies corporate, contractors, service providers or other third parties;
  • conducting research from time to time based on the information oOh! collects from you;
  • supply of marketing lists and associated data to third parties;
  • administrative, marketing (including direct marketing), recruitment, planning, product or service development, quality control and research purposes of oOh! and our contractors, service providers or other third parties;
  • updating our records and keeping your contact details up to date;
  • providing your updated personal information to our related bodies corporate, contractors or service providers;
  • processing and responding to any complaint made by you; and
  • complying with any law, rule, regulation, lawful and binding determination, decision or direction of a regulator, or in co-operation with any governmental authority of any country (or political sub-division of a country).

oOh! will not share, sell, rent or disclose your personal information other than as described in this Privacy Policy.

What happens if we can’t collect your personal information?

If you do not provide us with the personal information described above, some or all of the following may happen:

  • we may not be able to provide products or services request, either to the same standard or at all, or assess any application you have made to us;
  • we may not be able to provide you with information about products or services that you want, including discounts, sales, special promotions or competitions; or
  • we may be unable to tailor the content of our websites to your preferences; your experience of our websites may not be as enjoyable or useful.

To whom may oOh! disclose your information?

oOh! may disclose and transfer your personal information:

  • to our employees, related bodies corporate, members of our online community, contractors, or service providers located in Australia and overseas (in particular New Zealand) including without limitation, web hosting providers, IT systems administrators, mailing houses, couriers, payment processors, data entry service providers, electronic network administrators, debt collectors, and professional advisors such as accountants, solicitors, business advisors and consultants, for the purposes of providing services in connection with the operation of our websites or our business, fulfilling your requests or enquiries, and to otherwise provide products and services to you;
  • to our agents, affiliates and related bodies corporate located in Australia, New Zealand and overseas;
  • to suppliers and other third parties with whom we have commercial relationships, for business, marketing and related purposes where you have consented; and
  • as required or authorised by law, including to law enforcement, government or other organisations or where permitted under the Privacy Acts and Principles.

We may combine or share any information that we collect from you with information collected by any of our related bodies corporate (within Australia and New Zealand).

What if oOh! shares personal information outside of Australia?

oOh! may disclose personal information to our services providers, related bodies corporate, agents and their service providers located overseas, including New Zealand, the Philippines and the USA, for some of the purposes listed above.

oOh! will take reasonable steps to ensure that the overseas recipients of your personal information do not breach the privacy obligations relating to your personal information.

Direct marketing materials

oOh! may send you direct marketing communications and information about our products and services and those of our sponsors and commercial partners that we think may be of interest to you. These communications may be sent in various forms, including mail, SMS, fax and email, in accordance with applicable marketing laws, such as the Australian Spam Act 2003 (Cth) and the New Zealand Unsolicited Electronic Messages Act 2007.  If you indicate a preference for a method of communication, oOh! will try to use that method whenever practical.  At any time, you may opt-out of receiving marketing communications from us by contacting our Privacy Officer at the contact details below or by using the opt-out facilities in our marketing communications. oOh! will ensure that your name is removed from our mailing list.

Unless stated in the relevant terms and conditions, oOh! does not provide your personal information to other organisations for the purposes of allowing them to send you direct marketing.

How can you get and correct your personal information?

You have certain rights to access the personal information we hold about you. To request access or to find out what information we have about you, please contact our Privacy Officer at the details below.  Where oOh! holds information that you are entitled to access, we will try to provide you with suitable means of accessing it (for example, by mailing or emailing it to you).  oOh! may charge you a reasonable fee to cover our administrative and other reasonable costs in providing you the information. oOh! will not charge you for making the request, nor for making any corrections to your personal information.

Sometimes, oOh! cannot grant access to personal information (for example, if it interferes with the privacy of others or would breach confidentiality).  If that happens, we will sent you the written reasons for any refusal.

If we provide you with access to the personal information we hold about you, and you believe the information is inaccurate, out of date, incomplete, irrelevant or misleading, you may ask us to amend it. oOh! will consider if the information requires amendment. Even if we do not agree that there are grounds for amendment, we will add a note to the personal information stating that you disagree with it.

What is the process for complaining about a breach of privacy?

If you believe that your privacy has been breached, please email a full description of the issue to our Privacy Officer at the details below. We will treat your requests or complaints confidentially. Our Privacy Officer will contact you within a reasonable time after receipt of your complaint to discuss your concerns and outline options to resolve them. oOh! aims to ensure that your complaint is resolved in timely and appropriate manner.


oOh! takes reasonable steps to ensure your personal information is protected from misuse and loss and from unauthorised access, modification or disclosure.  We may hold your information in either hard copy or electronic form on our servers and secured third party servers. We destroy or de-identify personal information when it is no longer needed.

As our websites are linked to the internet, and the internet is inherently insecure, however, oOh! cannot provide any assurance regarding the secure transmission of information you communicate to us online.  Similarly, we cannot guarantee that information you supply will not be intercepted during its transmission over the internet. Because of this, any information you send to us online is at your own risk.


Our websites may contain links to other websites operated by third parties. oOh! makes no representations or warranties in relation to the privacy practices of any third party websites. oOh! is not responsible for the privacy policies or the content of any third party websites. Third party websites are responsible for informing you about their own privacy practices.

Changes to our Privacy Policy

oOh! may modify this Privacy Policy from time to time. If we do, we will post our updated Privacy Policy on our websites.

For more information

If you have any questions about the content of this policy, please contact our Privacy Officer:

oOh!media Limited
Post:    Level 2, 73 Miller Street, North Sydney NSW 2060
Tel:      02 9927 5555
Email:  [email protected]