Campaign Inspiration

Tassal Salmon sought to position salmon as a nutritious, delicious, quality everyday protein in order to drive greater purchase amongst meat & seafood buyers both new and established. ​

NAB sought to increase awareness and consideration of the ‘NAB Deposits’ campaign among the key audience of 18-39 year olds and clearly communicate how their deposit products, (transactions and savings accounts) support customers in their everyday financial needs.

ANZ sought to build brand connection between ANZ and business owners to drive momentum and revenue across ANZ’s business products, while maintaining consideration and awareness.

Hahn sought to grow and increase sales and consumption of Hahn beer and elevate Hahn as the preferred choice of beer among drinkers.

The museum-style exhibition within bus shelters showcased a striking collection of charred artifacts recovered from house fires across New Zealand.

New Zealand Defence Force and OMD partnered with us to maximise their most recent campaign to attract young New Zealanders to join the armed services.

The streets of Auckland were transformed into a bricktastic wonderlan to help promote ‘LEGO® Masters NZ’ on TVNZ.

We brought sandwiches to the streets by creating huge ‘subs’ for Subway’s Autumn campaign.

Fonterra’s Fresh’n Fruity™ sweetened the streets through 10 oOh! Large Format bus shelters across Auckland and Wellington, with three of the locations featuring fresh, live strawberry patch walls.

The Federal Government’s ‘Stop It At The Start’ Campaign was created with the purpose of breaking the cycle of violence against women by encouraging adults to reflect on their attitudes about respect, and understand how their actions contribute to the cycle of violence.